Digital hula-hoop at 4G speed from MegaFon

Objective

To develop software for the support of a promo campaign

Website

dnigoroda.mayer-pulse.com

Project stages

To develop algorithms

To buy props

To test the hoop on the camera and the camera on the hoop

To develop software interface

To integrate design

To set the software on touch tables for simultaneous operation in 8 cities of Moscow region

To test the software

To twist a lot a hula-hoop, to shoot it on GoPro and to share in social networks!

Main idea

During the City Day celebration MegaFon opens a booth and invites all residents to participate in the interactive zone.

Mobile 4G+ Internet from MegaFon makes the city faster and more high-tech, accelerates the citizens’ life and gives everyone access to the new mobile capabilities.

The MegaFon’s site - a "City at a speed of 4G+", where everyone can test and experience the quality of high-speed mobile Internet.

Algorithms

In the «city» center at the speed of 4G a large round podium is settting, where visitors are invited to rotate a plastic hula-hoop with GoPro camera around themself.

On a interactive table are set a touch screens to view a video from GoPro on the hula-hoop. With 4G + high-speed Internet and developed software, Video can be fumbling in the social networks, sharing emotions with friends due the holiday in high-speed city «MegaFon».