The new version of the game should
use the legend of the End of the World. As part of this concept all text and graphics, advertising
and PR-campaigns to be developed.
For 5 months of the project the participants
registered their combat units on the site
УбейРутину.рф and executed complex combat missions, posting the results in video, audio, photo
and text formats. The troops were killing the Office
Routine, saving Moscow and St. Petersburg
from infection and preventing the End of the World.
The assignments helped not only to get rid of the Office
Routine and begin working with a redoubled zeal, but
to get the maximum prize
in the amount of RUB1 million.
The total prize fund was — RUB705 094!
10 best teams reached the final and took part in an exciting auto quest, after which the prize pool was distributed according to the place taken:
- I place — 50%
- II place — 35%
- III place — 15%
Polygon as darts
Number of teams
Number of assignments 22
- PHP 5.3
- HTML 5
- Zend Framework 2
- Apache HTTP Server 2.2
- MySQL 5.1
- YouTube API
High load on the server during the campaign
up to 15 requests per second.
The site is operating on a dedicated server — Intel Xeon 3.3 GHz x 8, 32 GB RAM, channel – 1 Gbit/sec.
Copywriters: Vasiliy Shakulin
Designers: Alexey Rogov
Technical director: Sergey Smirnov
Video production: Roman Vyshivanov